Wakayama
E-commerce with taste: Selling sushi through the phone screen.
Pan-Asian delivery (sushi, wok, bowls). Build online store that triggers appetite. Fierce sushi competition — site must be instant sales tool, not just catalog.
Challenge
Build online store that triggers appetite. Site must be instant sales tool, not just catalog.
Problem & Challenge
Food delivery has «3-minute rule» — hunger doesn't wait. Any load delay or complex form irritates. Sushi sells by eyes — photos must be juicy, large (Food Porn) — but they «kill» site. 90% of orders from couch via phone.
Solution
WebP — roll photos weigh kilobytes, look million-dollar. Add-ons (ginger, wasabi, sauce) in product card — upsell. Sticky cart on mobile. Simplified checkout — phone + address, no registration. Geolocation for address. Category switch without reload — app-like feel.
Business Results
Excellent numbers. Low abandoned cart. Add-ons UI raised average order 15%. Clients return — «easy to order». Site remembers last address and favorites.
"In FoodTech designers often forget tech. They make it pretty but site lags. I went the other way: speed first, beauty second. In Wakayama I created balance where «tasty» photos fly on mobile internet.
🚀 Why Choose Us?
- Elegant design
- online ordering
- mobile-first